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Customer demands are changing, and business models have become increasingly complex, resulting in added pressure for Business Services leaders to develop their go-to-market strategies. To improve customer engagement and to better enable marketing, sales and service teams, the move towards a digital revenue organization is a priority. So, what makes a revenue organization digital and how do you start? Explore the data, process, systems and tools to develop a vision, blueprint and change roadmap to get on your way to building a digital revenue organization that will deliver differentiated top-line growth.
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