Sessions will include recent findings and insights from Alexander Group’s ongoing research and will provide a platform for industry leaders to ask questions and share best practices.
Topic: Build a Digital Revenue Organization to Deliver Top-Line Growth
Customer demands are changing, and business models have become increasingly complex, resulting in added pressure for Business Services leaders to develop their go-to-market strategies. To improve customer engagement and to better enable marketing, sales and service teams, the move towards a digital revenue organization is a priority. So, what makes a revenue organization digital and how do you start? Explore the data, process, systems and tools to develop a vision, blueprint and change roadmap to get on your way to building a digital revenue organization that will deliver differentiated top-line growth.