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Research that answers questions and solves problems

It becomes easier to accept risk and initiate change when you have credible benchmarks available. Research you can trust—with the type of data that leads to actionable insights.
Use the insights and benchmarks based on our primary research efforts, project work and global revenue leadership community as part of your planning process, to support your organizational transformation or test new ideas. Alexander Group research briefings focus on the investments, strategies and best practices leading Business Services organizations are using to win in today’s challenging environment.

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Briefing Offers:

Banking: Go-to-Market Trends and Initiatives

From the Alexander Group’s 2022 Banking Industry Study, the data shows that there is a consensus on go-to-market priorities. Explore the highlights from these findings and get the benchmarks in this comprehensive briefing.
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Corporate Services: Go-to-Market Survey Briefing

Corporate services executives in IT/Software, Professional Services, Banking & Financial Services and Healthcare shared insights into their revenue expectations for the remainder of 2022. Findings show that 90% of industry leaders were expecting aggressive returns earlier this year, but they now face uncertainty as they look to capitalize on growth opportunities.
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Digital Go-to-Customer Study Briefing

Discover the industry trends, insights and frameworks on the digital impact on revenue growth, as well as recommendations for increased sales performance and growth in a digital environment.
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Insurance: Evolving Sales Models for Growth

Leaders of 60+ major insurance carriers provided their insights on capturing market share in an increasingly digitized industry. Discover the latest growth and compensation trends.

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Marketing Insights Study

Over 150 marketing executives were interviewed to determine the marketing initiatives being prioritized to maximize customer lifetime value. From marketing roles and resource allocation to marketing mix, channels and spend, get the latest insights on where marketing leaders are investing to advance their organization’s marketing maturity.
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Take advantage insights on the significant factors that are impacting the industry today and how to prepare for the future. Learn More
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