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Sales operations is an absolute necessity

Sales operations programs—dedicated, staffed and funded—are no longer an option for manufacturing organizations. Top manufacturers invest heavily in the function and strive to effectively set up sales operations for long-term success.

ESTABLISH AN EFFECTIVE SALES OPS MODEL

FEATURED INSIGHT

Article Distributors: Differentiate Service Levels & Grow Margin

Successful distributors differentiate commercial service levels (CSLs) based on customer need and value.

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CONTEMPORARY INSIGHTS ON REVENUE GROWTH

Article Executive Interview: Enabling a Customer-Centric Sales Organization

How Johnson and Johnson enables sales consultants through training, tools and an enhanced understanding of putting the customer first.

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Article Distributors: Differentiate Service Levels & Grow Margin

Successful distributors differentiate commercial service levels (CSLs) based on customer need and value.

Read Article