52% of media firms are unable to grow revenue due to lack of customer understanding
From solution selling, crediting sales across products and integrating programmatic, discover the latest trends and insights on sales practices affecting the media industry.
FEATURED INSIGHT
Video
The Digital Revenue Organization – What Is It and How to Get Started?
Executive interview with Tiffani Bova of Salesforce on what makes the modern marketing, sales, and service organization “digital.”
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BENCHMARKING TOOL
See how you and your organization stack up against your peers in Media
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CONTEMPORARY INSIGHTS ON REVENUE GROWTH
Article
Media Sales: CONFIDENTIAL – Becoming a Powerful Leader
Listen to the latest episode with Deirdre Lester, CRO of Barstool Sports, as she shares four key pieces of advice for becoming one of the most powerful women in sports.
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Article
Unlock Your Company’s Full Growth Potential
Become a revenue organization that consistently exceeds the market growth rate.
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