Private Equity – Function – Sales and Marketing Leadership
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Does your portfolio company have enough sales people?

It has been six months since the acquisition. Sales leadership has been replaced and the sales strategy has been adjusted to reinvigorate top-line growth. But does the company now have the right number of sales people in the right roles to meet growth objectives?

 
DISCOVER THE RIGHT COMPONENTS

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Article  |  1 Min Read Private equity: rebuilding the go-to-customer strategy to drive growth

In part 3 of this series, Alexander Group explores the strategy components of AGI’s go-to-customer framework: Revenue Segments, Value Propositions and Revenue Motions. Employ these correctly to reinvigorate top-line growth.

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Whitepaper Sales Compensation: Rewarding Sellers for Performance

Follow these rules to create and sustain effective sales comp plans.
eBook Closing the Sale: More Compelling Value Propositions

Customize your messaging based on the revenue motion needed by your unique customer segments.

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Private Equity: Does Your Portfolio Company Have Enough Sales People?
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