Companies must deploy new metrics and tactics to evaluate XaaS success. The “Rule of 40” allows companies to balance investments in growth against top line performance.
HOW WE HELP?
Technology leaders are taking the steps to drive revenue amidst customer demands.
Learn how IBM is helping companies take information about the customer and apply it to make better messaging, products and business decisions.
Four customer experience lessons from Cisco’s Rajat Mishra aimed at putting your customer at the center of everything.
Executive Interview – IBM – Judy Buchholz
Driving Customer Experience
Rule of 40–Capacity & Deployment Considerations
Rule of 40–Implications for Fiscal Year Go-to-Market Planning
Why XaaS Revenue Leaders Should Care About Rule of 40
Tracking and Managing to the Right XaaS Metrics
European XaaS Study Overview: A Tale of Two Models
XaaS Evolution: Impact on Customer-Facing Roles and Sales Compensation
Case Study: Go-to-Customer Optimization
Aligning Commercial Talent To Drive XaaS Growth
Selling the Connected Widget–Performance Management
Instilling a Culture of Growth-Oriented Customer Success