Companies must deploy new metrics and tactics to evaluate XaaS success. The “Rule of 40” allows companies to balance investments in growth against top line performance.
HOW WE HELP
The Digital Revenue Organization uses technology—data, process and systems and tools—to engage with customers and enable Marketing, Sales and Service teams.
The customer success manager (CSM) job is now a mainstream XaaS job that supports recurring revenue business.
Tech companies are tying use cases together to create a value-chain or platform sale.
XaaS Customer Success Manager: Part I CSM Job Definition
Value Propositions: Emergence of Use Cases and Value Chains
Metrics & Practices for Profitable XaaS Growth Series
Driving XaaS Valuation in 2021
Technology Sales Compensation Predictions
Technology Podcast Series
Sales Process and Job Role Definition
Growing Revenue Through Effectively Evaluating Churn
10 Rules for Calculating Churn
XaaS Sales Compensation Symposium Session Recaps
Alexander Group’s 2020 XaaS Research
Building the Technology Stack for the Digital Revenue Organization