Digitizing the Revenue Growth Model™: Volume 2

This two-volume series serves as an instructional guide for taking digital transformation from the C-suite to the revenue organization.

It’s oriented around four critical actions:

  1. Understand the Buyer Journey
  2. Plan Revenue Motions
  3. Adapt the Structure
  4. Align Management Systems

In Volume 2, we explore actions three and four with a deep dive into how your organization can digitize the Revenue Growth Model™.

Download the whitepaper to read more.

Download Digitizing the Revenue Growth Model™: Volume 1 for insights on actions one and two.

Key Topics

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