At the 2016 Chief Sales Executive Forum, Judy Buchholz (GM, IBM Digital Sales) walked through the new digital and social selling engine that is adding more value to the customer experience. Having a certified sales team (not just a trained one) is a pre-requisite for increased productivity in the digital channel.
Judy emphasized the following main points:
The illustration below from graphic recorder Kelly Kingman illustrates Judy’s presentation in a most innovative way. Enjoy!
Don’t miss the 2017 CSE Forum Series–registration will be open soon. Reserve your spot today!