If you are a revenue and operations leader looking to ensure your sales force is operating productively and efficiently, don’t overlook the value of your sales representatives’ perceptions–they can tell you where you’re doing well and where you need to improve.
Part 4 in this five-part series on sales asset utilization discusses the value of gathering accurate feedback (perceptions) from your sales force on the importance and effectiveness of your organizational capabilities.
Watch the short video below to learn more.
4. Gathering accurate feedback from your sales force
Stay tuned for the next video in the Sales Asset Utilization Series. To learn more about how the right sales analytics can guide your revenue growth strategy, contact us today.
Co-author: Jeff Danes is an associate consultant analyst in Alexander Group’s Chicago office.
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RELATED RESOURCES
- Read/watch the overview blog and video to this series.
- Read/watch Part 1, Part 2, Part 3 or Part 5 of this video series.
About the Authors
Parker James Thomas is a business analyst in the Chicago office. Parker is part of the Sales Analytics and Benchmarking team that provides analytics and benchmarking insights across many of the firm’s projects and initiatives. He conducts data analysis, applies Alexander Group methodologies and participates in client interviews and related fact-finding initiatives to provide recommendations to clients.
Davis Giedt is a manager in the Atlanta office and leads the Sales Analytics and Benchmarking practice. His team provides analytics and benchmarking insights across many of the firm’s projects and initiatives. Davis focuses on sales investment (revenue & cost) analysis, sales and support role optimization, incentive compensation and cloud/software sales management trends.