This short video provides a preview of what you will see in a private ViewPoint Briefing with the sales experts at the Alexander Group.


Pharma and biotech leaders must shift their commercial organization from being brand-driven to one that embraces the need for customer-centricity. Successful companies are re-thinking their organizations from the ground-up and driving the “customer first” mindset from the top-down.

The Alexander Group will help expedite and orchestrate your journey from a brand-centric to a customer-centric organization.


Insight type: Video

Industry: Healthcare, Pharmaceutical

Role: C-Suite, Sales and Marketing Leadership

Topic: Sales Methodology

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