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How are companies getting the most out of investing in product speclialists as part of their go-to-market models?

Alexander Group’s recent virtual roundtable for Life Sciences and Analytical Instruments commercial leaders focused on the evolution of thinking around specialization.

Arshad Carim and Alex Tolmasoff discuss the pros and cons of specialization as they explore the three most common models: Segments, Products and Customers used to drive growth in the marketplace.

Contact aLife Sciences & Analytical Instruments practice leader for a complimentary, full briefing and register for other upcoming virtual roundtables.

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