Today’s customers are demanding more value and advertising has an opportunity to deliver on that mandate. The Alexander Group recently interviewed industry leaders in an effort to get a pulse on the changing customer model and other trends in the media industry.
About the Alexander Group:
Alexander Group works across the entire spectrum of media companies – from start-ups that need to scale early growth through to established brands that need to transform their revenue models. These require completely different knowledge and very different skill sets – we know the difference. We will help you target the issues that will have the greatest impact on your business results.
Learn more about the Media practice.