Channel Partner Integration
To offer your customers a complete solution, find a win-win for both your company and your partners. Discover the four-step partner program framework process, common themes and accountabilities to drive revenue success.
- Buyer journey: program changes to align with increasingly complex sales cycles
- Manufacturers: Segmenting partners to fit within omni-channel approach
- Distributors: Maximizing benefits from suppliers by delivering mutually beneficial outcomes
- Roles and Responsibilities: Assigning ownership of customer success and driving loyalty and collaboration within partnerships
- New Techniques: Rewards and enablement in addition to pricing and discounts; growth vs. market share programs
- Account Strategies: Co-developing winning account strategies to drive revenue success
For a full briefing on any of the Manufacturing & Distribution Roundtables, please contact us.