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  With the impact of generative AI, changes in customer expectations and a growing need for scientific talent, life sciences and analytical instrument organizations are shifting their go-to-market coverage models. But to what extent?
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Life Sciences 2.0 – The Science Of Selling

eBook

Life Sciences 2.0 - The Science Of Selling

alexandergrouplifesciences

Life sciences buyers are demanding more value, while company offerings are diversifying. Life sciences leaders must transform sales models while optimizing sales investment ROI.

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