This short video provides a preview of what you will see in a private ViewPoint Briefing with the sales experts at the Alexander Group.
AGI believes that companies need to take the lead through a continual process of reviewing, updating and communicating a holistic partner go-to-market strategy. This review and update should include the following four components:
- Clarify the Partner Strategy
- Update the Desired Partner Mix
- Tailor the Partner Programs and Enablement
- Increase Monitoring and Measurement