Revenue Growth in Media

2019 Executive Forum: Industry Track

 

Ignite Your Media Go-To-Customer Strategy

Alexander Group has invited leading players in Media to the Executive Forum roster and woven their transformation stories across a powerful 3-day agenda.

 

Media Roster & Industry Leaders

C-Level Officers and Senior Executives From Global Brands
2018 Included: Google, Amazon, NBCUniversal, Meredith Corp., Fox Networks, ESPN, Rolling Stone, Viacom, Univision, National Geographic, Criteo, Microsoft, Rakuten, Verizon Media, Discovery, Turner, News Corp, Hulu, Xandr, FreeWheel, Ziff Davis & more!

Fortune 1000 Audience of 300+ Executives

Close to 80% in C-Level to VP Positions:
C-Level/President, Revenue Officer, Growth Officer, Sales & Marketing, Sales/Commercial Operations, Customer Success/Experience, Business Strategy & Service Leaders

Media Executive Experience

Agenda/Roster featuring Media speakers, executive panelists and today’s hottest topics. Additional Tech sector and Women in Leadership agendas to help you optimize multi-track value/insights.

Media Advisory Council EOY Roundtable: Think tank comprised of most respected media revenue, sales and strategy leaders. We’ll explore AGI’s unique media sales research, best practices and current challenges. This November, focus will be on Leadership Mandates for the Media Sales Force of 2020.

Exclusive Media Advisory Council Dinner (first evening kicks off leader-to-leader intros).

Media Networking Cocktail Hour (precedes popular evening reception on night 2).

Golf Outing (conveniently on the Ocean Course at the Breakers Resort – venue).

Explore the Media Sales Force of 2020

  • Research: Weaving AGI’s 2019 Media Sales Research throughout Keynotes, “Fire-Side Chat” Interviews, Keynote Panels, Interactive Executive Panels, Focus Sessions & “Think Tank” Roundtables
  • Mandates: Leveraging Programmatic, Balancing Transaction/Custom/Programmatic Solutions, Optimizing Pre- & Post-Sales, Driving Solution Selling, and Covering DTC/Legacy Brands & Agencies
  • Critical Sales Benchmarks: Cost of Sales, Deployment & Headcount, Job Roles & Sales Compensation

What Media Leaders Are Saying

“Based on the experiences that other chief revenue officers are having in their respective fields, the strategies that have been introduced this week have been exceptional.”
Kim Kelleher, Chief Brand Officer (Former CRO), Condé Nast – GQ, GQ Style, WIRED Media Group, Pitchfork & Golf Digest

“I take what I have learned at the Executive Forum and assemble a leadership committee when I get back with my marketing operations and sales. We will then implement some of the solutions shared by other attendees into our own strategy for success.”
Sean Giancola, CEO and Publisher – New York Post

“The Forum gives me a great opportunity to learn, ask questions and network with the other participants in Media and
other industries.”
Lana Lee, Global Head of Operations, Uber for Business

“The Executive Forum has a sense of comradery because of the level of the individuals in attendance. Everyone is dealing with a similar set of challenges and everyone’s opinion is welcomed. It’s a great place to learn as well.”
Matt Kessler, VP, Enterprise Sales – Glassdoor

“The Forum was different in all the right ways—it’s the only event focused on the role of the revenue leader. I learned from best-in-class execs across sectors, was challenged in my current thinking, and walked away with actionable learnings and ideas which I have already applied in my day to day business.”
Rose Steinberg, VP, Customer Success, Vox Media

Featured Media Speakers & Panelists

Luncheon Keynote: Eric Danetz
Global Chief Revenue Officer
AccuWeather
Culture Eats Strategy for Lunch
Keynote: Jon Steinlauf
Chief U.S. Advertising Sales Officer
Discovery
Take Command of the Revenue Equation
Keynote Panelist: Nicolas Sennegon
Executive Vice President, Chief Commercial Officer
The Economist Group
Harness the Levers of Growth in 2020
Presidential Panel: Kevin Gentzel
President Marketing Solutions & CRO
Gannett | USA TODAY NETWORK
Build a Revenue Ecosystem to Manage All Growth Multipliers
Executive Panelist: Kate Ahlering
Senior Vice President, Worldwide Sales
Glassdoor
Harmonize the Overlapping Charter of Marketing & Sales

Additional media speakers and content added regularly.
Visit our full agenda to learn more »


Think Tank Facilitators
Adam Moser
Head of Ad Operations
Hulu
Steven Takeuchi
Head of Sales Operations
Hulu
Tools & Investments: Realizing the Promise
Focus Session Speaker: Rob Wilk
VP, Head of North America Sales
Microsoft Advertising
Focus Session: When Products Collide: Integrating & Selling New Digital Solutions with Legacy Products
Executive Panelist: Lana Lee
Global Head of Sales Operations, U4B
Uber
Does Digital Transform the Role of Sales Ops?
Think Tank Facilitator: Kalina Nikolova
Executive Vice President, Strategy
Viacom
Reimagine Sales, Marketing & Service

Recent Media Attendees

A&E Television Networks
AccuWeather
Amazon Media Group
AppNexus
Avvo
BuzzFeed
Condé Nast
Cox Communications
Criteo
Discovery
Drawbridge
Electronic Arts (EA)
Entravision
ESPN
Fast Company
Forbes Media
Fox Sports
FreeWheel
Glassdoor
Google
Hulu
Intersection Co.
Kargo
Meredith Corporation
Miami Herald
Microsoft
Mondi
MultiView
National Geographic
NBCUniversal
New York Post
News Corp
Newsday
Quantcast
Rakuten
Rocket Fuel
Rolling Stone
Sinclair Broadcast Group
The Globe and Mail
The McClatchy Co.
Time Warner Cable Media
Townsquare Media
Turner
Univision
Vendasta
Verizon Media
Viacom
Wired Media
Xandr
Ziff Davis

 

Join the conversation for more compelling insights as you prepare for 2020.

Secure your seat and bring a senior level colleague to the Executive Forum in November!
Register Now