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Customer Experience: The Next Chapter

The 24×7 customer arrived before 2020. Most customers had begun to:

  • Get their product information with little or no sales dialog
  • Expect deep engagement with selling resources about solutions, not products
  • Demand results and access to the resources that would enable themotions and roles to emerging XaaS buyer journeys

Along came 2020 and their demands sharpened. They needed…

  • Information and solutions delivered virtually
  • Access to expertise to help them manage in crisis mode and pursue new opportunities
  • Support that enabled adoption and success delivered virtually

Companies pivoted on a dime, delivering value and support the way their 24X7 customers demanded it. Virtually, on line, all the time. Revenue resources learned how to execute marketing, sales and success motions with minimal disruption to the revenue line. Companies rose to the challenge.

Now it is 2021. Resources are re-deploying to the field. Marketing, sales and service motions need not be done virtually anymore. Which elements of these motions SHOULD be delivered or supported with virtual expertise and enhanced digital solutions? And what are the broader implications for marketing, sales and services?

You cannot go back to 2019…the 24×7 customer is here to stay. The question is how can you apply the learnings from 2020 to bring better coverage…and results…to your customers (and your companies) in 2021 and beyond?

Women in Revenue:
The Growth Innovators

April 27-28, 2021
3D Virtual Event

Compelling 2-day program shaped by the Alexander Group’s cross-industry expertise in Revenue Growth and an Advisory Committee of Fortune 1000 Women Executives. Join us for an exciting exploration across challenges and drivers for 2021 revenue growth, digital transformation acceleration and women in leadership.

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2021 Operations Forum

Operations Forum

June 8-9, 2021
3D Virtual Event

Learn what’s working, what’s not and what changed in 2020 from operations leaders that are making the 24×7 revenue organization a reality. Connect with world class revenue, sales and commercial operations leaders to take away practical ideas you can implement yourself.

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2021 Executive Forum

Executive Forum

November 17-19, 2021
Palm Beach, FL

The #1 event for revenue leaders is back for its 21st year in 2021. Join hundreds of senior sales, marketing, commercial and operations leaders to share stories of transformation, connect and take away actionable ideas for how to win in a 24×7 customer environment.

Explore Forum Topics »

Consider Our All Access Ticket

Forums, Roundtables, Insightful Whitepapers and Added Leadership Perks

Learn More

Forum Contacts

Speakers and Sponsors:

For information about becoming a Forum Speaker, Panelist, Roundtable Facilitator or Official Sponsor, please email senior director & Forum lead, Betty Corrado or call (203) 905-5593.

Management Team Meetings:

Want to get more out of the Forum? Consider hosting your own senior management meeting before or after the event. There’s no better way to optimize and leverage insights across a comprehensive agenda and different functions in your organization. Enhance your revenue/sales strategy and plan right at the event! Contact Betty Corrado with the details.

Registration:

To register conveniently by email, inquire about a team discount, or to take advantage of early bird or industry discounts, email Victoria Kelly and a Forum staff member will contact you quickly.

General Information:

Email Victoria Kelly, event marketing manager, or call (480) 315-5802.

Join the leadership discussion now.

Share best practices, challenges & trends with revenue, sales and operations leaders in Alexander Group’s Chief Sales Executive Group on LinkedIn.

 

 

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