Featured Articles
Featured Whitepapers and eBooks
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Is Your Sales Compensation Program Set Up for Success?
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Healthcare: Optimize Demand Generation Investment with Modern Marketing
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Sales Analytics: Understanding and Improving the Utilization of Your Sales Assets
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Insight-Led Selling & the Critical Role of Sales Ops
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Are You Getting the Most From Your Channel Partners?
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How to Set Effective Quotas
Featured Videos
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Changes to the Customer Success Manager Role in the Technology Industry
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Executive Interview – Darren Catalano, HelioCampus
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Financial Services: 2024 Sales Compensation Trends Survey
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Business Services: 2024 Sales Pulse Survey
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Media & Consumer Technology: IAB Annual Leadership Meeting
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Life Sciences: Demand Generation Performance and Investments Trends
Featured Case Studies
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Health Insurance Case Study: Driving Growth After Significant Change
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Manufacturing: A Commercial Excellence Design to Grow Revenue
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Technology Case Study: Repositioning Marketing Capabilities for Transformative Growth
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Life Sciences Case Study: Identifying Opportunities to Optimize Commercial Marketing Investments
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Technology Case Study: Designing an Optimized Voice of Customer Strategy
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Business Services Case Study: Marketing Assessment Supports Transformational Growth
Featured podcast episodes
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Sales Analytics/Benchmarking Podcast Episode: Artificial Intelligence for B2B Sales
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Manufacturing/Distribution Podcast Episode: 2024 Predictions
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Business Services Episode: Executive Interview on Talent Management
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Leadership Series Episode: Characteristics of Enduring Leadership with Angie Volk, 3M
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Financial Services Episode: Changing Industry Market Dynamics
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Life Sciences Podcast Episode: Case Study – Redesigning a Marketing Organization
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Healthcare Podcast Episode: Digital Health Trends and Commercial Model Implications
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Media Sales CONFIDENTIAL Episode: Joy Robins | The 5AM Mindset
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Life Sciences Podcast Episode: Marketing in Life Sciences Industry