Leadership

Parker Hoffman
DirectorParker Hoffman is a director in the London office. As director, Parker plays a pivotal part in driving the firm’s European growth strategy across the Technology, Business Services, and Private Equity sectors. Parker is responsible for cultivating new client relationships, leading world-class consulting engagements, and expanding existing accounts through strategic add-on initiatives. Parker has led projects across a wide range of go-to-market topics, including opportunity modeling, segmentation, process development, headcount sizing, deployment, compensation design, and post-acquisition integration.
In addition, Parker brings experience in both commercial due diligence and portfolio company support, helping investors and operators unlock value across the deal lifecycle. As a dedicated mentor and team leader, Parker also provides guidance and coaching to junior consultants, supporting their development and growth within the firm.
Prior to joining Alexander Group, Parker gained over two years of professional consultative selling experience in the sports and entertainment (Miami Marlins) and telecommunication (Granite Telecom) industries. He has an MBA and B.S. from Warrington College of Business, University of Florida, and is CSCP, Certified Sales Compensation Professional, World at Work.