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Leadership Series  |   Operations Forum   |  Executive Forum

The End of Ownership & Beginning of Personalization

Changing customer preferences and the evolution of the workplace are leading to a new era defined by the end of ownership and a significant rise in subscription-based services. As the strategic shift to subscription-based models continues to accelerate, there is an immense opportunity for companies to foster tangible business outcomes, anticipate customers’ needs and build stronger and longer-term relationships that can be renewed again and again, while generating recurring revenues and fostering increased customer loyalty.

Using learnings and examples from his experience driving HP’s ongoing transformation to a subscription-based business, Christoph Schell, CCO of HP will offer strategies and best practices to help companies succeed in the subscription economy in his upcoming keynote presentation at the Operations Forum. This is a sneak peek of that presentation with Gary Tubridy, SVP of Alexander Group.

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Operations Forum   |  Executive Forum

Need help in building the business case to attend the Leadership Forums? Contact our senior director and Forum lead—Betty Corrado.

Categories:

Insight type: Video

Industry: Cross-Industry

Role: C-Suite, Sales and Marketing Leadership

Topic: Events, Leadership, Solution Selling

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