The components to XaaS Revenue Growth

Companies often are very good at describing their revenue growth strategy. XaaS growth strategies typically center around the big four drivers of growth:

  1. Land new customers
  2. Drive customer adoption
  3. Expand current customers
  4. Renew current customers

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Insight type: eBook

Industry: Technology, XaaS

Role: C-Suite, Sales and Marketing Leadership

Topic: Revenue Growth, Revenue Motions

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