Recent industry research shows a growing emphasis on recurring revenue growth – consumables, service and informatics. To respond leaders are bringing product-oriented teams together. These Account Managers focus on expansion within existing accounts and capturing lifetime value.
In this video, Alexander Group’s Arshad Carim, a Life Sciences & Analytical Instruments practice leader, shares how industry leaders are investing in the following account management motions.
For more information on how to successfully evolve your account management motion, sign up for a briefing or contact a life sciences and analytical instruments practice leader.