Case Study: Redesigning a Sales Organization

I-LAER Model Focus

A company needed a sales transformation to scope and implement changes to the go-to-customer model. This project addressed the required changes to strategy, structure, process and talent that will enable the company’s success.

The Alexander Group used the I-LAER Model to focus on net new customer acquisition and major accounts. This was achieved through:

• Future state coverage recommendations
• Service options and client post-sales roles
• Major account management
• Recommendations for the Customer Success Manager role

Explore what Alexander Group’s Technology practice can do for your company. Contact a revenue leader today to learn more.