The New Buyer Journey

EUSummit_Whitepaper_2016_V2.inddAlexander Group recently hosted a European Growth Summit in London with senior EMEA revenue leaders. This publication highlights the attendees’ shared experiences, challenges and perspectives on how to engage and influence customers in the rapidly changing buyer landscape.

This paper highlights the Summit discussion and presents some actionable tactics to help sales organizations adapt to the new go-to-customer mandate, by aligning their sales resources to unlock revenue.

Learn more about Alexander Group’s European practice.