Podcasts:

Executive Events

From Sales to Revenue: New Motions Needed


Gary Tubridy, senior vice president of Alexander Group, gets a sneak preview into the upcoming keynote address by Warren Stone, senior vice president of Research and Applied Solutions of North America for MilliporeSigma, that he will deliver on November 8th at the Chief Sales Executive Annual Forum in Naples, FL.

Digital technologies and the internet have driven a totally different buying process from a customer perspective. Warren speaks about how companies have to adapt. First, you must understand the new buying process. Then, adjust your selling process in accordance with that buying process.

Listen to the full interview here:

Evolution of the Customer Buying Journey


Gary Tubridy, senior vice president of Alexander Group, gets a sneak preview into the upcoming keynote address by Chris Klayko, managing director of Google Cloud Americas & Global EDU, and Dave Spencer, recent chief operating officer of SAP North America, that they will deliver on November 8th at the Chief Sales Executive Annual Forum in Naples, FL about “the next chapter of digital sales and revenue growth”.

Technology is rapidly transforming the sales function. Chris and Dave discuss the evolution of the customer buying journey in the digital era and how technology can empower organizations to drive better outcomes.

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Transforming a 125-Year-Old Company Into the Digital Age


125-year-old industrial leader General Electric is now a digital company. Gary Tubridy, senior vice president of Alexander Group, interviews Cate Gutowski, vice president commercial digital thread at GE Digital, about her upcoming keynote discussion at the 2017 Chief Sales Executive Annual Forum. In Cate’s keynote, she will share how GE transformed the sales organization with new digital technologies, changed the way the company operates and learned from its mistakes to make a bigger difference for their customers.

Listen to the full interview here:

Interview with Keynote Speaker Joe Robinson, Senior Vice President Health Systems Solutions Philips North America


Gary Tubridy, senior vice president of Alexander Group, interviews Joe Robinson of Philips Healthcare about his upcoming keynote discussion at the 2017 Chief Sales Executive Annual. Explore how Philips is now re-shaping culture, building a solution-centric organization, developing talent, and aligning internal processes WITH A FOCUS ON SEAMLESS CARE.

Listen to the full interview here:

Interview with Keynote Speaker Bill Taylor, Best-selling Author and Founder of Fast Company Magazine


In this podcast, Bill Taylor, best-selling author and founder of Fast Company magazine, provides a preview of his 2017 CSE Forum Keynote discussion on how sales and marketing organizations differentiate themselves. This interview with Gary Tubridy, Sr. VP of Alexander Group, includes insights from Bill’s best-selling book – Simply Brilliant: How Great Organizations Do Ordinary Things in Extraordinary Ways.

 

The Changing Customer Contract and the Role of the CRO


In this podcast, Gary Tubridy, Sr. VP of Alexander Group, provides a glimpse of the upcoming discussion at the Chief Sales Executive Forum around the role of the Chief Revenue Officer. Based on interviews with some of the panelists, he examines the rationale for adding the CRO position and how CROs can be a catalyst of change for a sales organization.

Learn more about the Alexander Group’s upcoming events.