Say Goodbye to Information Asymmetry: Balance the Sales Equation
In a recent Salesforce.com article entitled, “Are Silos Stalling Innovation at Your Company? Here’s How to Solve the Problem,” Andrew Horvath, principal and Distribution practice lead at the Alexander Group, weighed in on the changing sales landscape as today’s customers have unprecedented access to information. According to Andrew, “The value of a salesperson is not to make me aware of options, but it’s to take what I think I need, figure it out on the back end and make it work for me.”
Read the full article published in The Washington Post.
https://www.washingtonpost.com/brand-studio/wp/2019/07/09/feature/are-silos-stalling-innovation-at-your-company-heres-how-to-solve-the-problem/?utm_term=.45531be7ef2f
Whether you’re struggling with legacy sales models, still using a siloed approach with customers or need to fine tune an existing GTM approach, Alexander Group can help effectively balance your sales equation—pre-sale, sale and post-sale—the right way.
_________________
Related Resources
Will Amazon’s One-Day Shipping Kill the Distribution Industry?
Only If Distributors Try to Beat Amazon at Its Own Game!
Read More
Digitizing the Revenue Growth Model™: Volume 1
Take digital transformation from the boardroom to the revenue organization
Download the Whitepaper
Solving the Complexities of a Solution-Selling Model
How are manufacturers and distributors adjusting their go-to-customer models to position themselves for future growth?
Read More
Distribution Podcast
Distributors: Fortify Your Workforce to Strengthen Profits
Listen Now
