Alexander Group Insights
Strategy
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Manufacturing & Distribution: Prioritizing Pipeline Quality Over Quantity – Demand Generation Performance and Investment Insights
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Technology: Unveiling Pipeline to Profits – Demand Generation Performance and Investment Insights
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Technology: Repositioning Marketing Capabilities for Transformative Growth
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Life Sciences: Identifying Opportunities to Optimize Commercial Marketing Investments
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Technology: Designing an Optimized Voice of Customer Strategy
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Business Services: Marketing Assessment Supports Transformational Growth
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Healthcare: Innovative Strategy to Increase Marketing Headcount Investment
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Executive Interview – Peter Blacker, NBCUniversal
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Technology: Six Key Trends to Ensure Your Channel Partner Program is Profitable
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Life Sciences: Adapting Commercial Strategies for 2024
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Media & Consumer Technology: Navigating 2024: A Glimpse into the Advertising Landscape
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Executive Interview – Bill Zielke of BitPay
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Executive Interview – Shonodeep Modak, Schneider Electric
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Technology: Top Imperatives to Improve Customer Experience
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Media & Consumer Technology: Top Five Digital Media Go-to-Market Trends