Media & Consumer Technology
The Media Growth Playbook
Key Scaling Findings for 2025
January 22, 2026 | 1:00 – 2:00 p.m. ET | Virtual
Scaling effectively isn’t just about growth, it’s about survival in today’s media and consumer technology market. Alexander Group’s latest research reveals that 36% of executives doubt their company’s ability to hit 2025 revenue targets due to market uncertainty. Yet companies that implement the right scaling strategies are proving resilient, with 76% of scaling leaders—large, agile businesses that sustain high revenue growth—confident they will meet their targets.
Join us for a complimentary, interactive discussion for senior commercial leaders to explore the pragmatic moves and proven priorities that will drive growth in the year ahead. In this roundtable, participants will uncover key findings from Alexander Group’s Scaling Strategies Research, including:
- Six proven scaling strategies driving growth in today’s challenging market
- Why new partnerships and product launches deliver the highest ROI for media and tech companies
- How top performers are actually using AI to drive results (with 57% applying AI for pricing optimization)
- The specific commercial activities that separate high performers from the rest of the pack
Come ready to share challenges, ask questions and contribute to the conversation.