The Sales Growth Imperative

How World Class Sales Organizations Successfully Manage the Four Stages of Growth

With business growth comes great things—can you handle success?

However, sustaining revenue growth is seldom easy. Sales departments must quickly and seamlessly change sales strategies and tactics to grow sales. Unfortunately, sales departments are often ill-equipped to make the right changes at the right time.

Sales-Growth-Imperative-Book-Jacket-At long last, a solution to this common problem is at hand. It’s called the Sales Growth Model™. Created by David Cichelli and his team at the Alexander Group, the Sales Growth Model explains how to keep sales results improving during all phases of market maturity. In this book, Cichelli uses his game-changing approach to help you anticipate impending challenges and take the right action, enabling the growth to continue—and the sales department to flourish. He shows you the four stages of business growth and illustrates the challenges of each one: Stage 1: Start-Up; Stage 2: Volume Growth; Stage 3: Re-Evaluation; and Stage 4: Optimization.

Don’t let growth become an obstacle to success. The Sales Growth Model is the only way to ensure smooth sailing through the surprisingly troubled waters of success.

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