Customer Experience Survey
How are commercial leaders delivering best-in-class customer experience (CX) by assessing their customer strategy, priority initiatives and investments?
An organization’s CX strategy typically incorporates the following:
- Establishes organization wide CX governance and vision: Unified strategy andculture through designated CX team and an agile process to effectively respond tocustomer needs across the buyer journey.
- Enhances operational capabilities to deliver quality CX: Targeted investments in people, process and digital tools to align delivery to customer expectations.
- Provides understanding of evolving customer needs: Developing actionable insights through customer data and feedback to inform the CX strategy.
- Links customer experience to both customer and vendor ROI: effectively using insights generated from customer data to realize value for the customer, and deliver value back to the vendor.
Join the survey and provide your insights for driving best-in-class CX strategies.
Participants will receive a complimentary report of the survey findings including best practices on investments and priority initiatives planned to achieve quality CX and a breakdown of best metrics and tools to understand customer behaviors and interactions.