As buyer needs and expectations undergo an unprecedented change, Healthcare companies are being forced to quickly adopt a new approach – an Agile Commercial Model. Winning organizations must quickly adapt to changing market factors, accelerate what works and learn from any mistakes. There’s a new definition of success. One where Revenue Leaders are challenged to look through a lens of disruptive opportunities, create – and deploy – new customer engagement models, and summon the organizational courage to change.
Johnson & Johnson MD&D enables their sales organization with key tools to do the job better and understanding how to put the customer first.
Watch VideoIn the changing healthcare ecosystem, what are revenue growth leaders doing differently to stay ahead of the competition?
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