Is your organization ready to win?

Between prolonged supply chain challenges, widespread inflation that is raising prices and consumer anxiety, today’s healthcare landscape is difficult, to say the least. What go-to-market strategies and commercial models must healthcare organizations implement to meet these challenges head-on while staying on track to achieve profitable growth?

Alexander Group helps companies build agile commercial organizations to navigate the current disruption while considering long-term implications.


Alexander Group can help companies:


Build New Virtual Engagement and Digital Sales Channels: Virtual selling is the new norm. Align your sales teams to better engage customers virtually. Virtual engagement needs to consider all customer interaction including lead generation programs, virtual selling roles, and post-sale adoption programs.
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Focus On Winning Key Accounts: Key accounts offer some of the best access to growth opportunities. Staying engaged with current accounts is imperative as market leaders recognize that new problems spawn new solutions, bonding customers to vendors for the long-term using a solution-driven approach.
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Align Sales Compensation: As planning cycles shorten to address rapidly evolving trends, sales compensation plans need to evolve and create alignment with the strategic intent of new agile commercial models.
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Develop a Customer Success Mindset: When companies become customer-centric, especially for key accounts, they switch from a profit motive to a customer value focus, which ultimately drives long term growth.
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Engage Industry Peers: Now more than ever, learn from and gain insights from a community of your industry peers. Virtual roundtables, symposiums and forums provide a platform to exchange actionable ideas and best practices for navigating today’s market.
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Access Actionable Research and Benchmarks: The market is constantly changing. Industry leaders need current and relevant data, trends, benchmarks and even voice of customer research to help guide their sales, marketing and operational decisions.
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Modern Marketing Organization: Evaluate current and new markets, areas of opportunity, and optimize marketing channels, mix and return
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What to Watch

Hear from healthcare sales leaders on how they got to revenue success.

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