Customer alignment leads to faster growth
98% of manufacturing executives surveyed believe that employing a more customer-oriented sales strategy is critical for growth. But of those, only 30% are executing effectively today.
FEATURED INSIGHT
Video
Techniques in Navigating Revenue Leadership Careers
Bruce Dahlgren shares his thoughts on organizing and leading the revenue function during the pandemic and positioning for the post-pandemic world.
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BENCHMARKING TOOL
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CONTEMPORARY INSIGHTS ON REVENUE GROWTH
Article
How Marketing, Sales and Service Have Fundamentally Changed – Forever
Buyers are making decisions based on new economic realities. Sales, Marketing and Service organizations must be realigned to support that journey.
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Case Study
Inside Sales Program Development
This manufacturer had no formal inside sales function and needed to reduce overall cost-of-sales.
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