Review the analyses and gain the knowledge
From solution selling and crediting sales across products to selling directly to advertisers and integrating programmatic, publishers are weighing in on the critical leadership mandates for success in today’s media environment.
Open Opportunities:
Digital Go-To-Customer Study
Uncover the industry trends, insights and frameworks on the digital impact on revenue growth, as well as recommendations for increased sales performance and growth in a digital environment.
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Media Ad Sales Study
Publishers across industry are addressing solution selling, integrating programmatic, sales motions, data and measurement. Discover media industry trends, best practices and benchmarks.
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Briefing Offers:
Media Advisory Council Insights
Top media executives meet quarterly to discuss top challenges facing the industry and insights into the sales transformation needed to meet new customer demands
Learn More »
Sales Compensation Trends Survey
Utilize the 2019 predictions from more than 80 sales departments to enhance your sales compensation program practices.
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Sales Pulse Survey
Use the insights and perspectives of senior executives as you build your growth plan and assess how the year is progressing.
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