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Manufacturers face numerous challenges with selling complex products and solutions

Many manufacturing revenue leaders are investing in digital sales and marketing channels to drive more leads and increase transactional sales. From aligning the sales force around highest-value customers to investing in new channels to drive growth, global manufacturers strive to keep pace with major technological innovations.

Benchmarking Tool

How does your organization compare with others in Manufacturing?

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Open Opportunities:

Digital Go-To-Customer Study

Uncover the industry trends, insights and frameworks on the digital impact on revenue growth, as well as recommendations for increased sales performance and growth in a digital environment.
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Manufacturing & Distribution Industry Trends Research: Strategies | Insights | Metrics

Digital is altering the way customers interact and purchase your offerings. Integrating sales, marketing and service to provide customer value will differentiate your firm, command a premium and deliver sustainable growth. Compare your business processes and performance metrics to your competition to see if you’re hitting the mark.
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Briefing Offers:

Digital Go-to-Customer Study Briefing

Discover the industry trends, insights and frameworks on the digital impact on revenue growth, as well as recommendations for increased sales performance and growth in a digital environment.
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EMEA Manufacturing Sales Practices Study Briefing

Learn from leading companies what are the key trends, best practices and sales benchmarks for commercial sales organizations in EMEA, with a particular focus on the UK, Germany and France.
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Global Manufacturing Sales Practices Study Briefing

Digitization impacts manufacturing organizations. Discover how companies leverage an omni-channel go-to-customer approach, and address key trends and best practices among commercial manufacturing sales organizations.
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Manufacturing & Distribution Virtual Roundtable Sessions Briefing

Senior manufacturing and distribution executives joined our exclusive 2019 virtual roundtables in the spring. Discover the insights and best practices they uncovered on the first two topics:

  • The CRO Role
  • Sales Strategies for Manufacturing & Distribution’s New World: Services, Solutions and IoT
  • Sales Compensation
  • Channel Partner Integration
  • Sizing the Prize and Setting Sales Quotas

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Industry Perspectives Manufacturing leaders share how sales organizations are integrating marketing, sales and service with collaborative skills and solution selling WATCH VIDEO
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